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Amazon.com, Inc.: a case study analysis

This paper is a case study analysis of Amazon.com, Inc. (Amazon). In this paper, I look at the business strategy of Amazon. Special attention is given to five parts, including a historical overview, organizational structure, business operations, financial performance, and the future outlook of Amazon. The historical overview chronologically describes landmark events of Amazons beginnings to their current position today. The companies departmental structure is categorized and briefly commented on in section two. An analysis is provided for Amazons operations with a breakdown of major products and services offered. A comprehensive financial analysis of Amazon follows (section four) with matching insight that links performance to events and business strategies. The future outlook of Amazon is discussed last, offering a topical overview of where Amazons business interest is shifting.

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Amazon.com, 2021

• Format: Print
• | Language: English
• | Pages: 48

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